• Buffer for Instagram

  Buffer is a software program similar to Hootsuite, in which a social media manager can schedule content and look at current and past posts. Hootsuite only allows three accounts to be managed on their free account membership, which includes Facebook, LinkedIn, and Twitter. This means that the Instagram manager must use Buffer to schedule Digital […]

• Client Interactions

  Working with Clients At the Digital Corps, we work with clients every day. Client interaction is a vital part of project success, and it’s essential to understand how client communication works, and how to approach it. Some general rules when dealing with clients are as follows:   Client interactions come in more specific forms as well. For instance, client communication can come […]

• Conducting Audits

  The Digital Corps conducts audits during the creation or redesign of websites. The two main types of audits are content audits and site audits. These audits are conducted to determine if anything on a website or system needs changed and/or updated. The typical project we conduct audits on are websites that we will redesign. Content […]

• Corps Recruitment Guide

  The Corps Recruitment Guide includes detailed information about the hiring process, as well as a media kit with assets for recruitment. This manual provides a monthly breakdown of recruitment tasks, easy access to promotional materials, and important insights from past recruitment endeavors.   Recruitment Strategy  Look over the information below to see details about our overall […]

• Digital Corps Voice

  The Digital Corps has a specific voice, or way of using language, to showcase its brand. Voice is important because it impacts how everyone, including industry professionals, alumni, and students perceives the Corps. Paying special attention to voice helps the Corps present itself as one cohesive organization across various platforms. How does the Digital Corps […]

• Earning a Software Certification

  Certifications are a great way to prove your skills in your discipline. Most students take Adobe certifications, but others are available.

• Facebook Platform Basics

  Facebook is one of four social media platforms the Digital Corps uses to reach a wide variety of audiences. Facebook is a bit different than Twitter and Instagram because the Corps uses it to interact with parents of current employees as well as students and Digital Corps alumni. Facebook has a slightly more professional tone […]

• Google Analytics 101

  Analytics help digital content creators track website effectiveness and help developers and designers create a more efficient user experience. Here at the Digital Corps, we use Google Analytics. Google Analytics helps analyze the traffic of the websites created at the Digital Corps. This data is important in order to understand what is and isn’t working […]

• Hootsuite

  What Is Hootsuite? Hootsuite is platform for managing social media accounts. It allows users to schedule social media posts, view their analytics and engagement, and view multiple accounts in one location. Why Does the Digital Corps Use Hootsuite? The Digital Corps mainly uses Hootsuite to schedule social media posts. The Corps has Facebook, LinkedIn, and […]

• How to Conduct an Interview

  There are several different types of interviews — job interviews, blog interviews, and even recorded interviews — but they all require an interviewer to sit down and get thoughts out of an interviewee. At the Corps, interviews are conducted for blogs and for projects requiring video interviews. By conducting these interviews, the Digital Corps not […]

• How to Write a Blog Post

  Each semester, Comm Team members are required to write two to three blog posts. Blog posts build the Digital Corps brand, tell unique stories, and provide writing opportunities to use in portfolios. When you brainstorm an idea for a post, make sure it fits into one of the following categories:  Workplace Community – This category details […]

• Instagram Platform Basics

  Instagram is one of four social media platforms that the Digital Corps uses to reach their audiences. With a fun and visual design, Instagram is a great way for people to relax and view content after a long day. Target Audience Instagram’s audience is a slightly professional but still a fun and active group. They’re […]

• Installing and Using the Corps Printer

  The Digital Corps printer is, unfortunately, not able to be installed by default on Corps computers. To use it, students must download the printer drivers and run the setup process before the printer will be available. The printer can be installed on personal Mac laptops as well. Installation and setup on Windows computers is possible, […]

• LinkedIn Platform Basics

  LinkedIn is one of the platforms the Digital Corps uses to engage with a variety of audiences. Out of all of the platforms, LinkedIn is the most professional and related to industry news. It is because of this professionalism, that the Digital Corps must use a different voice to interact with alumni, Corps members, and […]

• OneDrive File Management

  The Digital Corps uses OneDrive to organize many files in the same place, so everyone at the Corps has access to them. This video will shows how to navigate OneDrive and how the Corps organizes its files in the Digital Corps Projects folder.

• Outlook Crash Course

  Organization is key for all projects, and Digital Corps staff and students use Microsoft’s Outlook email and calendar to share information, schedule meetings, and manage work schedules.   Outlook Email To access Outlook email go to outlook.office.com or go to my.bsu.edu and click on Outlook Webmail in the top banner. The Digital Corps typically uses […]

• Script Writing 101

  The Digital Corps produces video content for a variety of reasons – whether it be for client videos or internal promotional. Regardless of the reason, the Corps uses scripts to clearly plan out the content in a video. Normally, Video Team or Communication Team students will be script writers. After the script is written, the […]

• Social Media Review Process

  Purpose of Social Media Reviews The Comm Team Lead should review all social media content before they are posted to ensure the posts include relevant information; have a purpose that resonates with the Digital Corps; use the Corps’ voice; and adhere to correct grammar, punctuation, and spelling. Check out this Digital Corps Voice guide to […]

• Submitting Work for Review

  What are Reviews? The review process is essential to the function of the Corps. The content we make needs to be reviewed and approved through multiple levels to ensure quality throughout. To begin the review process, you need to understand how to access the review function in Slack. Using the /Review Function Congrats, you’ve successfully […]

• Survey Best Practices

  For some projects, the Digital Corps conducts surveys to better understand the audience’s needs and wants and to gauge interest (i.e. How many people will come to this event?). Surveys help the Corps understand the direction and scope of a project. Questions to Ask Before Beginning a Survey Before creating a survey, ask yourself, “What […]

• Twitter Platform Basics

  Twitter is one of the four social media platforms that the Digital Corps uses to reach the Ball State and Muncie communities. With a zany personality that allows its users to post virtually anything, Twitter is a great way for the Digital Corps to have lots of fun with content. The Digital Corps, while maintaining […]